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Reputation Management
What It Is and How It Works

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It's Your Reputation - Invest and Protect It

What people say about your business online can make or break your success. Good reviews build trust and attract new customers, while bad reviews can spread quickly and cause serious damage.

With a solid Reputation Management strategy, you’re prepared for anything. Think of it as prevention insurance: when it’s in place, you can rest easy knowing that good reviews are published online where everyone can see them, while negative feedback is handled privately before going public, helping you to turn around unsatisfied customers.

For a small investment, you protect your reputation, safeguard your growth, and secure your peace of mind.
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Why Your Online Reputation Matters

Over 97% of consumers search for local businesses online, and 86% read reviews before making a purchase decision. In fact, 78% trust online reviews as much as personal recommendations, and around 57% will only consider businesses with 4 stars or higher.

In short: your online reputation on Google, Facebook, and Yelp can be the deciding factor between winning or losing a customer.
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What Is Reputation Management?

Reputation Management is about taking control of how your business appears on Google, Facebook, and Yelp. It means highlighting positive customer experiences and addressing negative ones before they harm your brand.

With our system, your best reviews get published publicly, while negative feedback is routed to you privately—giving you the chance to resolve issues and keep customers happy.
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How Our System Works

We install a Review Request Form on your website. Here’s how it works:
 
  • 4–5 stars: Customers are encouraged to copy their review directly to Google, Facebook, or Yelp.

  • 1–3 stars: Instead of posting online, the customer is asked to share their feedback privately. You receive it instantly by email, giving you the opportunity to fix the issue.

This ensures that negative reviews never harm your online profiles, while positive ones boost your reputation where it matters most.
Request

How to Request Reviews

The system works best when you consistently ask customers for feedback. With our tools, you can:
 
  • Send customers a direct link to your Review Request Form
  • Have a QR code printed on the backside of your business cards
  • Have coasters, posters or stands with a QR code
  • Add review requests to invoices, correspondance and follow-up emails

This makes it effortless for your customers to leave reviews - and for you to collect more 5-star ratings.
Report

Daily, Weekly, or Monthly Monitoring

Depending on your chosen plan, we monitor your Google, Facebook, and Yelp profiles daily, weekly, or monthly. You’ll receive a fresh report accordingly, including:
 
  • Your average star rating
  • Number of reviews and distribution by star score
  • Where reviews were posted
  • Direct links so you can respond immediately
Share

Using Positive Reviews in Your Marketing

Positive reviews are more than just credibility—they’re powerful marketing assets. With our system, you can:
 
  • Share great reviews on your website and social media with one click
  • Showcase testimonials in newsletters and campaigns
  • Build trust with “social proof” that convinces new customers faster
Response guide

Review Response Guide

All plans include our Review Response Guide - a practical cheat sheet that helps you write professional, effective responses to reviews. Whether positive or negative, you’ll always know what to say.
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Implementation Made Simple

If you already have a website, we provide a small snippet of HTML code that can be added anywhere—making the Review Request Form instantly live.

If you don’t have a website, or want one tailored to your Reputation Management strategy, our Silver and Gold plans include a fully hosted website with the Review Request Form built in. All ready to link to.

Pricing Plans

We offer three flexible plans to fit your needs. Each includes monitoring of Google, Facebook, and Yelp plus the Review Request Form either as a HTML code for embedding on your existing website or on a dedicated site provided by us.
 

Basic Plan

FEW REVIEWS
$99 /mth
One-time setup fee $199
  • MONTHLY monitoring and reporting
  • Review Request Form w/ SMART filtering (HTML snippet for your site)
  • Review, share and respond to reviews directly from the Reputation Management Report

Premium Plan

RECOMMENDED
$199 /mth
One-time setup fee $249
  • Everything in Basic Plan, plus:
  • WEEKLY monitoring and reporting
  • Fully hosted done-for-you Dedicated Website with built-in Request Form w/ SMART filtering
  • Review Response Guide
  • Custom QR code for collecting reviews offline

Ultimate Plan

MANY REVIEWS
$299 /mth
One-time setup fee $249
  • Everything in Premium Plan, plus:
  • DAILY monitoring and reporting
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Take The First Step Towards Online Success!

Contact Easy Websites for a free consultation.
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